Let's talk | Founder of kichigin® studio Andrey kichigin

Case Study
Case Study
Case Study
Startups redesign
In early 2025, I set myself an ambitious challenge: redesign websites for three Georgian startups in just ten days. Each was part of the Future Lab VC portfolio, showing strong business potential but struggling with poor digital presence. I focused on creating fast, clean prototypes that could immediately elevate their brand perception and help them attract investors, partners, and early users
Year:
2024
Year:
2024
Year:
2024
Industry:
Retail & E-commerce
Industry:
Retail & E-commerce
Industry:
Retail & E-commerce
Team:
38 people, 4 in support
Team:
38 people, 4 in support
Team:
38 people, 4 in support



The Problem
The Problem
The Problem



increase in retention
+15%
increase in retention
+15%
increase in retention
+15%
hours/month saved
50+
hours/month saved
50+
hours/month saved
50+
Refunds tied to delivery anxiety
-14%
Refunds tied to delivery anxiety
-14%
Refunds tied to delivery anxiety
-14%
Solution
Solution
Solution
The solution focused on three simple but impactful automations: a live status panel directly inside the helpdesk, proactive notifications when carrier delays occurred, and automated Monday reports delivered to operations. These small, reliable changes made information visible at the right moment, eliminated copy-paste work, and gave managers data they could act on immediately. Why this worked: - Behavior-first design: Helpful actions became the default, not an extra effort. - Small wins that compound: Seconds saved per ticket scaled across volume. - Human-in-the-loop: Agents stayed in control, which built trust and adoption.



Testimonial
Testimonial
Testimonial
Before working with Logica, my team was overwhelmed. Almost half of our support tickets were just order status questions, and managers spent hours on reports that rarely helped. We constantly felt one step behind.
Before working with Logica, my team was overwhelmed. Almost half of our support tickets were just order status questions, and managers spent hours on reports that rarely helped. We constantly felt one step behind.Before working with Logica, my team was overwhelmed. Almost half of our support tickets were just order status questions, and managers spent hours on reports that rarely helped. We constantly felt one step behind.
Before working with Logica, my team was overwhelmed. Almost half of our support tickets were just order status questions, and managers spent hours on reports that rarely helped. We constantly felt one step behind.Before working with Logica, my team was overwhelmed. Almost half of our support tickets were just order status questions, and managers spent hours on reports that rarely helped. We constantly felt one step behind.
Before working with Logica, my team was overwhelmed. Almost half of our support tickets were just order status questions, and managers spent hours on reports that rarely helped. We constantly felt one step behind.
Andrew W.
SEO of Norse Star

Andrew W.
SEO of Norse Star

Andrew W.
SEO of Norse Star
More projects
More projects
More projects
YOUR FIRST STEP
Book a free 30-minute call
My job is to make sure you leave the first call with a clear, actionable plan

Andrey Kichigin
Founder of Kichigin® studio


YOUR FIRST STEP
Book a free 30-minute call
My job is to make sure you leave the first call with a clear, actionable plan

Andrey Kichigin
Founder of Kichigin® studio


YOUR FIRST STEP
Book a free 30-minute call
My job is to make sure you leave the first call with a clear, actionable plan

Andrey Kichigin
Founder of Kichigin® studio


08
Ready to start?
make style your strategy
businesses grow faster with kichigin® studio

08
Ready to start?
make style your strategy
businesses grow faster with kichigin® studio

08
Ready to start?
make style your strategy
businesses grow faster with kichigin® studio








